Silverbrite salmon are usually known as chum salmon or commonly referred to as dog salmon. The name silverbrite appears to be used only for marketing purposes. Chum salmon grow to be large, averaging about 8 to 12 pounds and 25 inches long. In the ocean, chum salmon resemble sockeye salmon as they are silver and greenish blue.
The flavor is milder than other types of salmon, not salty at all and not fishy. Succulent flesh, firm texture and orange-pink colour. The difference between salmon types is oil content. Silverbrite salmon has a lower oil content, resulting in a leaner fish. This translates to a lighter flavor, which has its own benefits.